ASPCA Ad Campaign
This was a school project to build an ad campaign around the ASPCA. The focus was on different ads that had a cohesive look and feel and could be used across various media. I chose to focus on the benefits of owning an animal.
Each ad focuses on a different health factor that is positively affected by owning a pet, hopefully giving people more incentive to adopt. I used the same colors and hand drawn art style across all ads to maintain the same look and feel.